Head to head

Austin (Texas) vs Naples (Florida).

🇺🇸 United States against 🇺🇸 United States, on tax, residence, cost, and the life. Same model, same year, no brochure.

Austin (Texas)Naples (Florida)
Effective tax at $300K25%25%
Effective tax at $1M33%33%
Effective tax at $3M36%36%
Kept at $1M$674K$674K
Capital gains24%24%
Cost index (Zurich 100)78105
Safety7/109/10
Schools7/107/10
Sun hours2,6503,050
Supercar street index#71#40
Routes inGolden visa, Founder & talentGolden visa, Founder & talent
Net millionaire inflow 2025 (country, Henley)+7,500+7,500
Flight London10.69.8
Flight New York43.2

Simplified marginal model, indicative 2026 brackets, non-US single filer, no social contributions, deductions, wealth taxes, or treaties.

Verdicts

Who should pick which.

For an executive on salary

Naples (Florida) keeps more of a $1M salary, $0 a year on this model. Austin (Texas) answers with the life itself.

For a founder with an exit

Capital gains land at 24% in both. The order of operations, move then sell or sell then move, decides more than the rate. Neither city taxes wealth as such.

For a family

Naples (Florida) leads on safety and sun, Austin (Texas) on a lower cost. Schools are level.

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Tax figures use a simplified marginal model with indicative 2026 brackets for a non-US single filer, ignore social contributions, most deductions, wealth taxes, and treaties, and are not advice. Residence rules change often. Verify before acting.